Maximize Progress by Understanding your Strengths
Maximize Progress by Understanding your Strengths
Growing up, teachers always led me to believe that I wouldn’t get anywhere in life unless I was “well rounded”… I was also forced to take calculus, which has also proved to be pretty useless in my adult life.
I spent most of my high school career building a “well rounded” resume for my college applications – captain of the swim team, president of Leo Club (the teenage arm of Lions Club), active in my church’s youth group, employed as a lifeguard and babysitter… the list goes on.
But as an introvert, it was difficult for me to be a natural leader so I spent a lot of time stressing about how to develop that part of myself.
It wasn’t until I started in corporate that this concept was flipped on its head!
The corporation I worked for really emphasized culture and building well-rounded teams (not employees). Shortly after being hired, I was gifted Strength Finders 2.0 from Gallup and asked to complete the assessment before an upcoming one-on-one with my leader.
It felt like a huge weight off of my shoulders to be given permission to not be great at everything!
I’ve carried this mindset with me…
while trying to start My At Home Adventures, my children’s educational business (that you can read more about here). I’ve started a few service-based businesses in the past, mostly branding and website design, but owning a product-based business has been a completely new ballgame for me!
It’s no surprise that your success hinges on your ability to manage a multitude of tasks and responsibilities – not to mention, having the clarity and disciplined focus to complete these tasks. But having knowledge and/or experience in every area of starting a business is just not possible.
This is where the power of leveraging your strengths and delegating or outsourcing your opportunity areas comes into play. If you want to improve efficiency, growth, and success in your business then it’s essential to have help.
YES, it’s ok to ask for help!
Here’s what you’re going to do…
To start maximizing your progress and outcomes :
Identify and leverage your strengths; this is the first step to maximizing your progress. Your strengths are the aspects of your business where you excel, the tasks you enjoy, and the areas where you can create the most value (remember, you are the CEO!) – this might be your strategic thinking, sales acumen, marketing creativity, or leadership skills.
Once you’ve identified your strengths, make them the cornerstone of your business strategy. Here’s why it’s important:
Flow State
When you’re working in your strength areas, you’re more likely to reach “flow state” (that state where you feel more passionate and energized about what you’re doing), leading to higher motivation and productivity.
Becoming an expert
Focusing on what you do best allows you to become an expert, ensuring that the quality of your work is top-notch. And you don’t need to become an expert at everything… ain’t nobody got time for that!
Next, we’re going to identify your opportunity areas…
Once you’ve identified your strengths, it’s time to identify and outsource (or delegate) your opportunity areas. I define opportunity areas as the tasks you don’t enjoy doing (for me, those include business accounting and administrative work) or areas where you struggle or lack expertise (IT, marketing and advertisements etc).
If you do not have a team in-house, which is how many of us solo-preneurs operate, outsourcing is the best solution. Check out freelance platforms like Fiverr or Upwork, or join Facebook Groups for small business owners — they’re not just for networking, in my experience, you can often find more credible and experienced service providers to work with!
Regardless, find opportunities to save yourself the time and stress of doing tasks that don’t light you up and your work weeks will become much more enjoyable AND efficient.

